Fox Business Network Rode Murdoch's Millions, a Populist Message and Trump to No. 1

How FBN overtook CNBC in the ratings race

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In 1996 Rupert Murdoch had an idea: He was going to launch a TV news network to take on CNN. Five years after it went on the air, Fox News was regularly beating CNN in the Nielsen ratings. And still does.

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This story first appeared in the Oct. 9, 2017, issue of Adweek magazine. Click here to subscribe.