TV Upfronts

During Its Transformative Year, Univision Invites Marketers Along for the Ride

With a new streamer and a merger on the horizon, the company makes its upfront pitch

Donna Speciale, the former WarnerMedia ad sales chief who joined Univision earlier this year as president of advertising sales and marketing, told Adweek in January, “I guarantee you at the end of the year, we are going to be a different company.”

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