Convergent TV

Disney Renames ABC Family and Hopes ‘Freeform’ Will Better Reflect Its Edgier Content

Cable network considered 3,000 name options

By Jason Lynch

January 5, 2016

Jason Lynch
@jasonlynch jason.lynch@adweek.com Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.
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