Disney+, Clearing 86 Million Subscribers, Plans March Price Hike

Streamer will launch general-entertainment Star brand internationally as soon as Feb. 23.

Attend Convergent TV Summit West, Oct. 11–12 in LA, to learn new strategies to navigate the evolving media landscape. Sign up for free.

Disney+ will raise its U.S. price to $7.99 a month as the company invests heavily in more original programming and pushes to significantly increase its international subscription footprint.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in