Convergent TV

The CW Is the First Broadcast Network to Wrap Upfront Sales

The Flash fuels hefty volume, CPM increases

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By Jason Lynch

June 26, 2015

After a sluggish start, this year's upfront season is finally in full swing, with The CW becoming the first broadcast network to wrap its upfront sales.

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Jason Lynch

Jason Lynch is TV editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.

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