Comcast Shares More About Its New OTT Service, Which Will Have a ‘Light Advertising Load’

‘We do feel we under-monetize significantly on the internet’

The service will be free for the 50 million-plus subscribers of Comcast Cable in the U.S. and Sky in international markets. Comcast

One week after Comcast officially threw its hat in the OTT ring, company execs shared more details about the upcoming streaming service during this morning’s earnings call.

@jasonlynch Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.