Comcast Execs ‘Optimistic’ Summer Olympics Will Go Forward After Cancellation Report

Advertiser interest in the event is strong, says NBCUniversal CEO Jeff Shell

Comcast already weathered the unprecedented postponement of the Tokyo Summer Olympics, originally set for last year, due to the Covid-19 pandemic. And despite a report last week that the games could be canceled, Comcast executives—and their advertisers—are optimistic that the Summer Olympics will be held as scheduled.