Netflix's Cindy Holland Relies on Data and Gut Instinct to Disrupt the TV Industry

'There's definitely no formula for success,' says Adweek's TV Executive of the Year

For Netflix’s Cindy Holland, overseeing original programming at the biggest streaming service in the world wasn’t always part of the plan.

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This story first appeared in the Oct. 21, 2019, issue of Adweek magazine. Click here to subscribe.