Netflix's Cindy Holland Relies on Data and Gut Instinct to Disrupt the TV Industry

'There's definitely no formula for success,' says Adweek's TV Executive of the Year

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For Netflix’s Cindy Holland, overseeing original programming at the biggest streaming service in the world wasn’t always part of the plan.

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This story first appeared in the Oct. 21, 2019, issue of Adweek magazine. Click here to subscribe.