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Jane Clarke, CEO and managing director of the Coalition for Innovative Media Measurement since its founding in 2009, is set to retire.
Jon Watts will succeed Clarke as managing director in the idle of the first quarter of 2022. Watts is co-founder and executive director of The Project X Institute, and also serves as the project director for The TV Data Initiative.
CIMM was founded as an industry research and development consortium in to promote innovation in audience measurement for television and cross-platform media. The
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