CBS Is the First Network to Share Some (but Not All) of Nielsen’s Total Content Ratings Data for Its Shows

Gets 54% boost in live-plus-35, but digital numbers weren't included

The Big Bang Theory added 9.8 million viewers over its live-plus-same-day audience in CBS's new TCR metric. Michael Yarish/Warner Bros. Entertainment Inc.

Nearly a week after Nielsen started letting networks publicly share their Total Content Ratings multiplatform metrics, CBS has become the first network to do so. The network released some of its TCR live-plus-35 data through week 13 of the season and said its TCR ratings grew an average of 54 percent from their live-plus-same-day numbers.

@jasonlynch Jason Lynch is TV Editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.