Amazon Prime Video Is ‘the Future of Football’ in New Thursday Night Football Spot

Promo lays the groundwork for its takeover of the NFL package in 2022

Amazon Prime Video will be the exclusive home of Thursday Night Football starting next year, and the company is laying the groundwork by declaring itself “the future of football” in a new creative campaign.

The streamer will take over the Thursday Night Football package from Fox next season, and will stream the games exclusively for the next 11 years.

Amazon has been simulcasting Thursday Night Football games, which air on Fox and the NFL Network, since 2017.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in