Convergent TV

After Scoring Big With TGIT, ABC Calls Its Wednesday-Night Comedies 'ABC Funny'

Network brands another night

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By Jason Lynch

September 23, 2015

Last fall, ABC successfully branded an entire night of programming with TGIT (Thank God It's Thursday). Now the network has begun singing the praises of a second night of shows: Welcome, ABC Funny. 

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Jason Lynch

Jason Lynch is TV editor at Adweek, overseeing trends, technology, personalities and programming across broadcast, cable and streaming video.

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