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In the worlds of television and streaming video, it was a year of evolution and experimentation—but not just among the old-school media companies you might expect. Streaming services faced their own challenges in an increasingly competitive landscape.
YouTube fought the uphill battle to convince viewers that it has a service worth paying for in YouTube Premium (renamed this year from YouTube Red). And content partnerships were hard fought across the board as an ever-growing lineup of services aimed at cord-cutters worked to lock in deals that would make them more attractive.