Adweek's 25 Most Popular Stories About TV and Video in 2017

Amid rapid evolution, bold moves and quality programming were vital


With the percentage of Americans who pay to watch traditional TV reportedly now tied with the percentage who subscribe to Netflix, 2017 was obviously an interesting year for those in the worlds of programming and advertising.

Streaming has become the cultural norm, but the landscape of which companies will dominate digital video’s future is still shifting and churning, as illustrated by Disney’s plan to acquire 21st Century Fox and assume majority control of Hulu while also preparing to launch its own streaming service.

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