Mark your calendar for Mediaweek, October 29-30 in New York City. We’ll unpack the biggest shifts shaping the future of media—from tv to retail media to tech—and how marketers can prep to stay ahead. Register with early-bird rates before sale ends!
So far, broadcasters have taken two approaches to their fall schedules in the midst of Covid-19. Fox and The CW constructed mostly pandemic-proof lineups featuring acquired shows and other already-filmed programming, while CBS opted to go ahead with a “hopeful” fall schedule with its usual programming that won’t be able to air until production can resume.
ABC, however, is taking a different approach: The network has announced its slate for the 2020-21 broadcast season, but isn’t yet ready to unveil a fall schedule that could be upended by continued production delays.
So
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in