A+E Networks Upfront Emphasizes Power of Linear TV, Total Audience Metric Shift The company’s new slate features 50% more programming, including Janet Jackson and Bill Clinton projects.
A+E Networks Upfront Emphasizes Power of Linear TV, Total Audience Metric Shift
The company’s new slate features 50% more programming, including Janet Jackson and Bill Clinton projects.
Fox Renews The Simpsons for 2 More Years, Through Season 34 in 2023
The Simpsons is the longest-running scripted series in prime-time history.
Disney Streaming Vet Kevin Mayer Joins DAZN as Chairman
His fourth job in the past year comes as the sports streamer eyes further global expansion.
Remotely Produced Golden Globes Plummet to 26-Year Ratings Low
The Sunday night ceremony lost nearly two-thirds of its viewers from a year ago.
Disney Shows Off Enhanced Programmatic, Addressable Platform Offerings Ahead of Upfront
Tech showcase for marketers touts evolution to unified advertising approach.
Roku Buys Nielsen’s Advanced Video Advertising Business, Accelerating DAI Capabilities
The platform will be able to replace linear TV ads in real time with targeted buys.
Alphonso Rebrands as LG Ads, Creates Connected TV Media and Measurement Platform
Company looks to show marketers they're buying 'the likes of Roku or Samsung.'
Netflix Leads the Pack at First-Ever Virtual Golden Globes, With 10 Wins
But the broadcast was marred by technical issues during the bicoastal ceremony.
How Covid-19 Changed Season 4 of The Handmaid’s Tale
Hulu's acclaimed drama returns April 28, with fewer characters onscreen.
AT&T Spins Off Pay TV Business As It Doubles Down on Streaming
Private equity firm TPG will take a 30% stake in the new venture.
Everything Old Is New Again, and 6 Other Takeaways from ViacomCBS’ Paramount+ Event
Debuting next week, the streamer will be packed with reboots and revivals.
Marvel Chief Kevin Feige on Making Disney+ Shows for Both Longtime and New Fans
And how the new series tie into the Marvel Cinematic Universe.
Here’s How All the Smart TV and Connected TV Platforms Measure Up
Roku, Amazon Fire, Samsung and others battle for eyeballs as streaming accelerates.
AMC Networks, Omnicom Complete First National Linear Addressable Campaigns
Media company will make the offering a key component of this year’s upfront.
NBCUniversal Moves to Fully Impressions-Based Local Ad Buys
The shift "puts local TV on a level playing field with digital."
New Streamer Discovery+ Touts Early Success, but Subscriber Count Is Unclear
The company has more than 11 million total streaming subscribers, but didn't break out numbers for the new platform.