4 Ways Online Video Content Can Better Connect With Viewers

In-fighting in the streaming market is pushing platforms to try new tactics

Give our readers an inside look at your brand's marketing approach by joining the Adweek Columnist Network. If you're a VP or above, submit your pitch.

2017 was an explosive year for online video content. In just 12 months, Netflix released over 200 new originals and YouTube Hulu launched live TV services.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in