Amber Ruffin Can’t Keep Her Ideas to Herself—and Late Night Will Never Be the Same

Her ‘goofy little playtime’ on Peacock has turned into the genre’s most exciting series

Amber Ruffin really didn’t think this was going to last.

In 2019, when the comedian and Late Night With Seth Meyers writer got the green light for her own Peacock late-night series, The Amber Ruffin Show, it was hard to ignore that late-night shows on streaming services don’t exactly have a stellar track record of success. Shows like The Break with Michelle Wolf and Patriot Act with Hasan Minha didn’t find lasting traction on Netflix. But Ruffin, ever the optimist, figured she’d have fun with it anyway.

“Let’s

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This story first appeared in the June 7, 2021, issue of Adweek magazine. Click here to subscribe.