Portrait of Yelena Gaufman

Yelena Gaufman

Yelena heads up Fold7’s strategic department, responsible for developing and overseeing brand and communication strategies across our entire client base, as well as providing thought leadership throughout the agency and to external audiences. Originally from New York City, Yelena’s early days were spent at Y&R, JWT and Kirshenbaum Bond + Partners. After two years as Planning Director at Havas New York she made the move to London. In 2010 she joined Havas Worldwide London as the Global Planning Director on Reckitt Benckiser; her hunger for producing best-in-class creative and insight-driven thinking was recognized with a promotion to Head of Planning.

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