T.L. Stanley
T.L. Stanley is a Los Angeles-based senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, plant-based food products, pop culture and creativity.
Impossible Foods Converts a Cattle Ranch to Make Meat ‘The New Way’
The company has taken over a 70-acre farm in South Carolina where it intends to grow the soybeans, sunflowers and coconut trees it uses to make its beef, chicken and [...]
Inside Heineken’s 22-Year Partnership With Coachella, ‘Gen Z’s Super Bowl’
With a new multi-year deal, the beer giant fine tunes its activation at 'Gen Z's Super Bowl.'
Keep Snacking on Cheetos, But Use Your ‘Other Hand’ for Important Tasks
The new Cheetos campaign, from Goodby Silverstein & Partners and Ketchum, shows the comic perils of using your 'Other Hand.'
How Brands and Cannabis Companies Are Maximizing Their Joint Efforts for 420 Marketing
Promotions around 420 are table stakes in the cannabis space, but they are increasingly reaching into Main Street USA.
Cannabis Brand Breaks Ground With Sponsorship of Boston Concert Halls
The alliance kicks off within one week and spans the 2024 calendar year, weaving MariMed product messages into the live experience at MGM Music Hall at Fenway and Citizens House [...]
How Do These Awful People Sleep at Night? On Mattress Firm Beds
Three ads from Mattress Firm, launching today, center on the rhetorical question, "How do you sleep at night?"
Bacardi Inks Its Biggest Celeb Deal With Camila Cabello as the Global Face of the Brand
Bacardi Rum leans further into music as a key driver in its marketing, kicking off its most significant artist collaboration to date with pop star Camila Cabello.
Potty Humor: Scott Debuts a Cheeky Short Film About a Bathroom Nightmare
Scott, continuing to break with marketing convention in the personal care category, developed a new long-form ad based on consumers’ paranoia about running out of toilet paper ... when they [...]
Stagecoach Joins Soberchella as Music Fests Amp Up Their Booze-Free Options
The move fits into the growing sober curious and dry tripping trends, largely driven by Gen Z, which aim to add a clear-headed layer to traditionally hard-partying events.
Burger Chain’s Ad Turns a Charcoal Briquette Into a Hollywood-Style Hero
Charlie the charcoal briquette becomes the first brand mascot in The Habit Burger Grill's 55-year history.