Thai Life Insurance

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Put the Screen Down and Call Your Mother (After You Watch This Ad)

Over the past several years, the Bangkok-based insurance giant has partnered with Ogilvy to produce a tear–jerking run of thoughtful, vignette-style ads, each garnering millions of views.

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How Sadvertising Becomes Inspirational and Viral

Thai Life Insurance, one of the country’s biggest insurance brands, is renowned for its heart-wrenching, moving video ads that inspire millions of viewers worldwide. Last year’s “Opportunity” appeared to be [...]