Portrait of Stephen Lepitak

Stephen Lepitak

Stephen is Adweek's Europe Bureau Chief. Before joining Adweek in 2021, Stephen spent 14 years at The Drum starting as news editor, rising to online editor and finally executive editor. Stephen holds a Bachelor's degree from the University of Glasgow.

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Dove Campaign Celebrates the Role of Fathers and Supports Their Mental Well-being

Health and Wellness

The campaign, which includes a special children's book, has been devised by New Macho.

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Burger King’s Grindhouse-Style Ad From Mexico Sees Preservatives Beaten, Fried and Set on Fire

Food & Beverage

Anthropomorphized burger toppings destroy artificial ingredients in Burger King's new ad campaign.

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What Will Win Big at Cannes Lions 2021? International Creatives Predict

Creativity

Senior marketers form shops like Droga5, Grey, Media Monks and Ogilvy weigh in.

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Allianz Names R/GA London to Lead Global Digital Transformation

Digital Transformation

The agency said it planned to "reinvent" how people interact with insurance and financial companies.

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Cannes Lions 2021 Records Decline in Entry Rates Despite Accepting 2 Years of Work

Cannes Lions

The Cannes Lions annual festival recorded a fall of almost 2,000 awards entries compared to 2019.

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A Look at Some of the Most Memorable Cannes Lions Winners Since 2000

Creativity

A 20-year trip down memory lane as we take a look at winning ad campaigns.

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Is This What Crypto TV Ads Look Like?

Brand Marketing

Actor Neil Patrick Harris demonstrates the ease of using a CoinFlip machine.

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Stella Artois Uses NFTs to Auction Virtual Racing Horses in Branded Experience

Beer, Spirits & Cannabis

AB InBev's virtual racing will be run through a partnership with Zed Run.

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How The Athletic’s Uefa 2020 Campaign Aims to Help Teams Win Their Matches

Sports Marketing

The activations include flying planes, following football coaches and sending pigeons to relay tactical advice to teams in the tournament.

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Unilever Sets Next Phase of ‘Unstereotype’ Strategy to Improve Representation in Industry

Brand Marketing

Unilever committed to improving its representation within its marketing five years ago.