Portrait of Sean McCaffrey

Sean McCaffrey

Sean McCaffrey is the president and CEO of GSTV, a data-driven national video network that engages 93 million unique viewers monthly in 200-plus DMAs with full sight, sound and motion video across tens of thousands of fuel retailers. While currently an Ad Council and DPAA board member, Sean previously served as evp, client strategy and partnerships at Clear Channel Outdoor, Americas.

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What McDonald’s Acquisition of Dynamic Yield Means for DOOH and Personalization

Brand Marketing

Brands are able to target their consumers at every touchpoint feasible.