Russell Schneider

Russell Schneider

Opinion Contributor
Russell Schneider is the gm/evp, partnerships and business development at Rolling Egg Media, where he spearheads their U.S. brand presence while leading brand partnerships and the company's media advertising revenue.

How Brands Can Master Memeing Without Coming Across as Cringey

Brands have to know when to enter a conversation, join a trend or adopt new lingo and when to stay in your lane.