Portrait of Peter Zeuschner

Peter Zeuschner

  • Peter Zeuschner is the national sales director, digital at AARP Media.


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    3 Brands That Optimized Their Super Bowl Spots by Targeting the 50-Plus Demo

    The Big Game

    The 50-plus age bracket is the most active and ready to spend online, and Google, Amazon and Facebook capitalized on this in their Super Bowl ads.