Portrait of Olivia Mannix

Olivia Mannix

  • Olivia Mannix is the founder, CEO and chairman of the board at Cannabrand.


    This is a Profile

    An Introduction to Psychedelics in Marketing

    Brand Marketing

    While there are currently no CPG brands in the psychedelics space, one need only look to cannabis brands for important lessons.

    This is a Profile

    Cannabis Marketing Will Grow by Continuously Educating Consumers

    Voice

    You have to create trust and loyalty for your brand. You get there with transparency.

    This is a Profile

    A Look Into the Evolution of Language in Cannabis Marketing

    Brand Marketing

    From slang with racist undertones to more scientific, technical terminology.

    This is a Profile

    Marketing Cannabis Within the Confines of ‘Recreational’ and ‘Medical’

    Brand Marketing

    It’s essential to create a strong brand identity.

    This is a Profile

    The Secret to Marketing Marijuana Lies With Cannabis Influencers

    Brand Marketing

    While brands can't actively promote through Google, Facebook or Instagram, social media-savvy fans can.