Mónica Marie Zorrilla

Mónica Marie Zorrilla

Mónica is Adweek's breaking news reporter based in Minneapolis. She previously served as a full-time reporter for Billy Penn and AL DÍA News Media in Philly, focusing primarily on local weirdness and Latinx culture. Mónica is a Miami native shivering in Minnesota.

College Football Fans Compete for Tickets to the Bowl Game, but Most Only Get a Bowl Cut

Football lovers had a chance to win championship tickets but most only got a bad haircut, a stunt courtesy of Minneapolis agency Fast Horse.

Admitting All Toothbrushes Work, Quip’s Ads Focus Instead on Habit and Convenience

The startup aims to make dental care easy, from your bathroom sink to the dentist.

5 Ways Influencers Keep Millennials and Gen Z Engaged

According to a new survey, 88% of millennials and Gen Zers learn about products from influencers. There are key ways to wield that power.

Remembering Gert Boyle, the ‘Tough Mother’ of Columbia Sportswear

Her courage and sense of humor saved the brand and gave it a distinct identity.

Walgreens Names Patrick McLean Its New CMO and Senior Vice President

Previously, he led marketing at TD Bank and Capital One.