Mónica Marie Zorrilla

Mónica Marie Zorrilla

Mónica is Adweek's breaking news reporter based in Minneapolis. She previously served as a full-time reporter for Billy Penn and AL DÍA News Media in Philly, focusing primarily on local weirdness and Latinx culture. Mónica is a Miami native shivering in Minnesota.

Target Gets Into the Athleisure Game With Inclusive and Accessible Private-Label Brand

Most items from All in Motion are under $40.

Teen Vogue Flounders With Apparent Sponsored Content From Facebook

Teen Vogue published the flattering story about Facebook without a branded content label, only adding one later.

Heinz Is Back in the Super Bowl With a Roman Coppola-Directed Spot

After a three-year timeout from Super Bowl advertising, Heinz is headed back on the field with a 30-second spot.

U-Haul to Stop Hiring Nicotine Users in 21 States

If you smoke and want to get a job at U-Haul, it might be time to cut down: The truck rental company will stop hiring smokers in February.

The Most Captivating Brand Campaigns We Saw on Social Media in 2019

Brands capitalized on current events and emerging formats on platforms like Snapchat and Twitter to engage their audiences and build a fan base.

You Could Win $420 on Live Weed Trivia App Daily Bonfire

HelloMD launches the first cannabis mobile game for cannabis advocates, called Daily Bonfire, in which players can donate to nonprofits.

Cashierless Checkout Startup Zippin Scores $12 Million From Venture Fund Backed by Kraft Heinz

Checkout-free technology company Zippin announced Dec. 12 that it has attained $12 million from Evolv Ventures, a Kraft Heinz-backed venture fund.

Fiat Chrysler and Peugeot Maker Agree to $50 Billion Binding Merger

The combination will create the 3rd largest global automotive company by revenue.

Here’s What Consumers Are Searching for on the Days Leading up to the New Year

Yext released new research on global consumer click behavior online during the holiday season.

Geico Brings Back Some of Its Lesser-Known Characters for Their ‘Sequels’

Geico's Pinocchio, Woodchucks and Raccoons characters all make a comeback in these new 'Sequels' campaign.