Portrait of Mike Herrick

Mike Herrick

Mike Herrick is the svp of technology at Airship and is responsible for developing, operating, supporting and sustaining Airship’s products. He joined the company in 2010.

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How News Publishers Can Gain Paid Subscribers as Ad Spends Shrink

Media

As people stay at home around the world during the COVID-19 pandemic, online traffic has surged. People are clicking through mobile and web news alerts at 43% higher rates than [...]

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4 Ways Fast-Casual Restaurants Can Build Their Brand While Complying With Social Distancing

Voice

It means focusing on the health of customers and how fast-casual players can help in patrons’ real lives.

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What Marketers Can Learn From CES’ Voice Tech Hits and Misses

Performance Marketing

Opinion: Smart home innovation needs to land in the right context.

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How Voice Apps Can Help Brands Connect With Consumers When They’re Really Needed

Performance Marketing

Loyalty challenges could arise, however.

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With GDPR in the Background, Digital Protectionism Is on the Rise

Performance Marketing

And it has been building for a while.