Maria Garrido Voice Network Badge Voice Network contributor, an ongoing writer for our guest opinion column. Opinion Contributor@TheMariaGarridoMaria Garrido is chief insights officer at Havas Group and senior vice president, brand marketing at Vivendi. Voice Brand Activism Is Driving More Meaningful Connections Companies with a purpose have a greater voice and more connectivity with buyers. Voice Why Brands Need to Apply Specific Strategies to Content to Make it Meaningful It needs to make a real impact on people’s lives.