Maria Garrido

Maria Garrido Voice Network Badge Voice Network contributor, an ongoing writer for our guest opinion column.

Opinion Contributor
Maria Garrido is chief insights officer at Havas Group and senior vice president, brand marketing at Vivendi.

Why Brands Need to Find Ways to Connect With Hispanic Consumers

By recognizing audience preferences, they’ll be able to forge a deeper relationship together.

Brand Activism Is Driving More Meaningful Connections

Companies with a purpose have a greater voice and more connectivity with buyers.

Why Brands Need to Apply Specific Strategies to Content to Make it Meaningful

It needs to make a real impact on people’s lives.