lindabarrabee
Global Report Highlights Continued Challenges in Music Monetization
Performance Marketing
So, looks like as much as they try to make digital work, the labels are still struggling to monetize music – this according to a recent report from the International [...]
UMG and Kyte Partner in Mobile Video Deal
Performance Marketing
So, looks like Universal Music Group (UMG)has signed a deal with online and mobile media platform provider Kyte, this according to Billboard. The worldwide agreement includes all UMG record labels [...]
Thumbplay Scores Excluvise Ringtone Distribution Deal From Billboard
Performance Marketing
Thumpblay has announced that it has scored a deal with Billboard.Com to be the exclusive provider of ringtones. Through the deal, the content, including links to mobile music previews and [...]
Loopt Comes to Android
Performance Marketing
Loopt, a social mapping and communication service, yesterday hit the Android G1 phone. Loopt lets users share their location between carrier networks, which include users on AT&T, Sprint, Verizon Boost, [...]
Ringtone Market: While Still Showing Signs of Life, Moving Increasingly Towards Free and Greater Levels of Personalization
Performance Marketing
The early mobile content market darling, the ringtone, has hit maturity, and the (paid) market is widely expected to decline over the coming years. While the market is still showing [...]
MySpace Launches Open Platform Framework
Performance Marketing
Yesterday MySpace introduced MySpace Open Platform, which includes MySpace Application Platform, MySpaceID (formerly Data Availability), and Post-To MySpace. Two new partners for MySpace ID were also annoucned, including Vodafone and [...]
Korean Mobile TV Market: Consumers Are Tuning in, But Where’s the Money?
Performance Marketing
An article by Evan Ramstad in yesterday’s Wall Street Journal highlights that while mobile video/TV services are gaining traction in markets such as Korea, it is still proving difficult for [...]
Mobile [Apps| Devices| Content| Marketing] Today Joint Podcast #2
Performance Marketing
Powered by Podbean.com MediaBistro Mobile Tech Podcast #2 Recorded on 5 December 2008. Participants: 1. Linda Barrabee, VP Jupitermedia, Mobile Content & Marketing 2. Michael Gartenberg, VP Jupitermedia, Mobile Strategy, [...]
Carrier Pragmatism in Off-Deck Mobile Content Distribution
Performance Marketing
It was refreshing to hear that the wireless carriers are changing their tune as it relates to their expectations in mobile content distribution. I can remember a time when carriers [...]
iPhone Apps Star Shazam Beefs Up Catalogue
Performance Marketing
Mobile music discovery provider Shazam has extended its catalogue from 6 million to 8 million tracks. Shazam is also getting a lot of legs with its iPhone app. It made [...]