Portrait of Leonid Sudakov

Leonid Sudakov

Leonid Sudakov is president at Kinship.

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Rainbow-Touting Brands Now Need to Practice What They Preach

Voice

Pride Month may be ending, but that shouldn’t mean the support does.

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Challenger Brands Are Shaking Up Product Marketing by Actually Listening to Consumer Needs

Brand Marketing

This is forcing larger organizations to change their ways.