Kristen Colonna

Kristen Colonna

Opinion Contributor
Kristen Colonna is the chief strategy officer at OMD North America. Kristen pushes the agency forward in the application of both art and science to create meaningful consumer connections, uncover new demand opportunities and drive a desire for the brands that OMD is privileged to steward.

3 Lessons Learned From Marketing Through Covid-19 so Far

In a global crisis that is impacting us all and where people are in desperate need of solutions and solidarity, every brand, celebrity and influencer can do their part.

3 Ways We Can Shake Up Traditional Approaches to Marketing

Otherwise there’s a risk of losing consumer attention.