Portrait of Keely Adler

Keely Adler

With a career grounded in brand strategy and qualitative research, Keely joined dentsu in 2016. She’s spent her time working on a range of brands and special projects that leverage her cultural expertise and fuel clients’ curiosity about the world and where it’s headed. Today, she’s spearheading a Cultural Futurism practice within the strategy group: leveraging foresight to help brands understand — and future-proof — themselves in rapidly shifting context.

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Chanel’s Advent Calendar Is a (PR) Nightmare Before Christmas


What the response to the poorly received festive product says about Gen Z consumers.

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