Katie Richards

Katie Richards

Katie Richards is a staff writer for Adweek, where she specializes in covering creative, media and strategy agencies, along with brands and marketing trends.

Quiz: Can You Match These Taglines With the Right Brands?

So many taglines, so little time to remember what they were selling.

24 Hours in Advertising: Thursday, May 21, 2015

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek:

24 Hours in Advertising: Wednesday, May 20, 2015

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek:

24 Hours in Advertising: Tuesday, May 19, 2015

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek:

24 Hours in Advertising: Monday, May 18, 2015

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek:

B.B. King’s Warmth, Talent and Laid-Back Charm Made Him the Perfect Ad Star

For decades, B.B. King has been one of the world's most iconic guitarists and musical entrepreneurs. With a chain of blues clubs under his name and a lasting presence in pop culture, he consistently walked an impressive balance of selling his talents without selling out.

24 Hours in Advertising: Friday, May 15, 2015

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek:

Quiz: How Well Do You Know Mad Men’s Ad Campaigns and Pitches?

Mad Men, AMC's ode to the golden age of Madison Avenue, says farewell this Sunday. While the award-winning acting and writing make the show great, for those in advertising, the pitches and fictional campaigns make up the most memorable scenes. 

24 Hours in Advertising: Thursday, May 14, 2015

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek:

With Facebook’s Instant Articles, Publishers Contemplate a Social-First World

Reports from the last few weeks hinted it was coming, but the debut of Facebook's Instant Articles made plenty of publishers' hair stand on end this morning anyway. And why wouldn't they react in that fashion?