Portrait of Justin Tobin

Justin Tobin

Justin Tobin is founder and president of DDG, a New York-based innovation consultancy. Using his 10-plus years of digital innovation and marketing experience in the financial services and consumer product industries, Justin, a long-time change agent, and the DDG team partners with individuals who have the power to mandate change within their larger organizations to embed a team inside and establish mission, protocols and measurement tools.

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Nike’s World Cup Spot Celebrated Women but Sidestepped Addressing Pay Inequality


For a brand whose mission centers on equality, this felt like a missed opportunity to speak up.