WhatsApp Enters the Business Messaging Space: Why Should You Care?
Opinion: The number of messages sent every day is over three times peak global SMS volume.
Enriching Customers’ Messenger Experience With Facebook’s Handover Protocol
Opinion: Brands need to adapt and scale their approach internally.
Messenger Is Facebook’s Real Value to Brands
Opinion: Today’s consumers are more mobile and digitally driven than ever before.
Attention, Pragmatists: 2017 Is the Year Social Care Skepticism Will Start Costing You
Opinion: Many companies have implemented only the bare minimum of investment in social care, with a skeleton team of agents responding only to what they absolutely must on Facebook and Twitter—holding out for tangible proof that it pays to invest in social customer care.