Portrait of Jared Melzer

Jared Melzer

Jared Melzer plays at the intersection of brands and fans to drive successful partnerships for teams and Fortune 500 companies.

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How to Position Sports Sponsorships for True Success

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Over the years, articles, webinars and conference panels dedicated to strategies and tactics for selling sponsorships have mostly focused on how a property secures investment from a brand. There’s an entirely [...]