Inbar Yagur
Inbar Yagur is the Head of Product Marketing for Keywee, a leading provider of AI-driven content distribution for 100s of publishers, including Conde Nast, National Geographic, Gannet, and many more. Founded in 2013, Keywee helps publishers increase their revenue by supporting paid distribution for any business goal, from audience development to affiliate content. Inbar is a mother of two, a hopeless Harry Potter and Dr. Who fan, and a reciter of 90's SNL skits.
5 Crucial Tips for Making Your Newsletter a Success
To say that things are complicated right now would be the understatement of the century. As the world slowly retreats into their homes in the midst of a global pandemic, [...]
Branded Content: Possibilities, Pitfalls, and Predictions
Performance Marketing
Branded content business models are evolving and it’s important for publishers to stay on top of brand expectations in order to stay competitive. Moreover, with audience control shifting from content [...]
Branded Content: Possibilities, Pitfalls, and Predictions
Media
A seismic shift happened in the 2010s: Platforms took control of audiences away from publishers and brands. The result is the need to pay-to-play, which comes with a host of [...]