Harald Merckel

The 5 Best Tools for Social Commerce in 2018

Opinion: The sooner you get in on the social commerce trend, the better positioned you'll be when it becomes more mainstream.

4 Ways to Make Social Media a Core Part of Your Marketing Automation Strategy

Opinion: Here are some key ways to make social media a core part of your marketing automation strategy:

3 Tips for Creating a Social Strategy Fueled by User-Generated Content

User-generated content is perhaps the most cost-effective way to both promote your brand and increase fan engagement and loyalty, and nothing cultivates UGC better than social media.