Portrait of Greg Welch

Greg Welch

Greg Welch leads Spencer Stuart’s North American Marketing, Sales and Communication Officer Practice. He also remains a key member of the Consumer Practice whereby he served as its global practice leader for five years. Additionally, his personal leadership advisory work makes him an active member of both the North American Board and CEO practices.

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Getting Off to a Strong Start as a New CMO

CMO Reboot Playbooks

In a time where the average CMO only lasts for 40 months, it has never been more critical to build momentum early, ensuring your (and importantly your team’s) longer-term success.

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Opinion: Why Green Companies Should Go Clear Instead

Brand Marketing

It turns out that it is easy being green—too easy. As anyone who’s ever visited a supermarket lately has noticed, brands of all stripes have been slapping labels attesting to [...]