Esther Raphael
Esther Raphael is CMO at Intersection.
Despite Steady Consumer Spending, Inflation Will Change the Media Landscape
Brands cannot be passive and rely on consumers to just “go for it."
Gratitude in the Workplace Is Your Greatest Retention Tactic
Whether it's casual or formal, there's a solid business case for instilling a culture of appreciation.
Get Ahead of the Trend as In-Person Events and Travel Return
Some pandemic changes have stuck around, while we're ready to cast off others.
Own the Stay Interview, Ditch Goodbye Drinks
Don't wait until they leave to tell them how appreciated they were. Do it now.
Your Brand’s Must-Haves for 2022: Action and Intent
Marketing with purpose is no longer a nice-to-have.
Hybrid Work Will Be an Adjustment—Here’s How to Keep Your Company Culture Alive
Find what makes your team unique and let it flourish.
How to Find Your Next Mentor in a Virtual World
These relationships take work to develop and even more work when building them from behind a screen.
OOH Publishers Are Embracing Content Strategies That Get People to Look Up
Content is king and expanding its reign.
Why OOH Is Essential for Ad Strategies in 2021 as Brands Recover From the Pandemic
OOH screens promote the promise of new adventures.
Revenge Spending Will Drive Consumer Trends This Year
Marketers can respond with products and services that deliver on once-in-a-generation consumer desires.