Portrait of Erica Perry

Erica Perry

Erica is senior manager of programming and events at Adweek. Before joining Adweek in 2020, Erica was programming manager at Social Media Week.

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Road to Brandweek: How Ikea US Remains Reactive, Agile and Adaptive

Brandweek

The retailer is looking ahead and carving a positive future forward through data and innovation.

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Road to Brandweek: How Kimberly-Clark Is Building Brand Equity Responsibly

Brandweek

Chief digital and marketing officer Zena Arnold on how the pandemic changed the CPG giant.

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The Big Opportunities and Challenges for Marketers in 2021

Data & Insights

Adweek Intelligence survey reveals optimism in 2021.