darkojohnson
5 Popular, International "Daily Deals" Websites Still Not Owned by Groupon
Performance Marketing
Groupon has recently expanded into over 18 countries, buying the most popular clones there. There are, however, still more and more Groupon-type of sites internationally trying to catch up. Want [...]
Is Your Social Media Expert Actually Credible? 5 Steps to Find Out
Performance Marketing
I want to suggest a few questions to ask (and a few things to check) to determine whether a social media expert or his company is credible to give you [...]
Will "Digg Breaking News" Get Users Digging Again?
Performance Marketing
One week ago TechCrunch reported that Digg is introducing another new feature called ‘Breaking News’. The purpose of this feature is to introduce human editors who will ‘pick’ certain stories [...]
Google is Starting a Dangerous Trend with Google Instant Preview
Performance Marketing
I think Google is starting a very dangerous trend, introducing a feature that “improves search experience by 5%” (their quote) but I want to examine how this feature undermines webmasters [...]
What Can Psychology Tell Us About Why People Go To Facebook?
Performance Marketing
If you ask someone why they go on Facebook, you should get a lot of different responses. Some will say "I want to stay in touch with friends" or say: [...]
Get More Twitter Followers by Treating Your Profile Like a Landing Page
Performance Marketing
Is it possible at all to treat your Twitter profile like you treat your landing page and get more followers in the same time? I strongly believe this is the [...]
Social Media Success — Are You Just Waiting To Get Lucky?
Performance Marketing
In order to succeed in social media, how much luck you need? Is the social media advice you're given any good?
Why Do 35-49 Year Olds Prefer MyLife Over Facebook and What Can Facebook Learn?
Performance Marketing
Facebook can learn some important lessons from MyLife on many things related to its social network. They can take a look at the MyLife audience, an older user base, and [...]
You Don't Have To Be Lady Gaga To Go Viral: 3 Ways To Distinguish Your Website
Performance Marketing
Most people think the key to going viral has something to do with the content of their posts, and while it does, they tend to ignore that one of the [...]
The Secret of Google Instant: Behavioral Psychology
Performance Marketing
It’s possible that Google borrowed a few principles from behavioral psychologists when building Google Instant in order to get people to search more. They have 5 ‘suggested results’ as a [...]