Colin Kinsella is CEO North America of Havas Media Group and a member of the Adweek Advisory Board.
Why China Is a Viable and Enticing Option for Marketers
Speed, scale and convenience are hallmarks of the world’s biggest market.
TV Upfronts Prove Their Value and Worth to the Industry for Another Year
Marketers who aren’t tuning in are missing out.
Brands Continue to Struggle Despite Seemingly Endless Data Sets
It’s not providing the necessary information to solve any of marketing’s problems.
To Win in Today’s Complex Marketing Ecosystem, Agencies Need to Embrace Generosity
Colin Kinsella, CEO of Havas Media North America, discusses a form of collaboration that is your company’s most important KPI.