Clair McLafferty
Clair McLafferty is a veteran craft bartender and author of the books The Classic & Craft Cocktail Recipe Book and Romantic Cocktails.
5 Ways You Can Help Your Favorite Bartenders Right Now
They've been there for you. Now be there for them. Here's how you can soften the financial blow of the Covid-19 quarantine.
How Bitters Became the New Craft Obsession (and How to Make 5 Delicious Cocktails With Them)
Brand Marketing
Bitters are often described as being a bartender's spice rack, but they're one of the least understood ingredients behind the bar. Though their long history is rooted in herbal medicine, [...]
Long Known for Just One Brand, Cocktail Bitters Are Booming
Brand Marketing
In the world of cocktails, everything old is new and trendy again. And yet, few products have been revived as dramatically as bitters. Despite the relative obscurity of the flavorful [...]
The 5 Strangest Things the 2016 Presidential Candidates Are Selling Online
Creativity
The 2016 election may be more than a year away, but things are already getting weird. One of the first places the strangeness is showing is in candidates' campaign stores, [...]
The 13 Strangest Vodka Flavors (and the Drinks You Could Actually Make With Them)
Brand Marketing
Vodka has long been well known and well loved for being flavorless. For the last few years, producers have worked to expand the market by introducing exotic flavors that get [...]
Each Bottle of This Gin Is Flavored With the Venom and Pheromones of 62 Ants
Brand Marketing
Unlike scorpion vodka, snake whiskey or cheap mezcal, no deceased creatures await you at the bottom of a bottle of Anty Gin. Instead, it's distilled quart by quart from an [...]