Brett HymanOpinion ContributorBrett Hyman is president, CEO and founder of NVE Experience Agency. Voice Influencer Marketing Is Becoming a Priority for Political Candidates Gen Z don’t keep one eye on the stream; they tune in only when someone they trust creates content. Social Pro Daily Micro-Influencers Are the New Gatekeepers of Social Media Opinion: Brands can’t simply ask for permission to enter locked rooms. Social Pro Daily 3 Ways to Use Experiential Marketing to Deepen the Impact of Social Media Opinion: If a user’s intensity switch is disengaged, a brand’s message will go unheard. Social Pro Daily How to Integrate Influencer Marketing With Experiential to Supercharge Results Opinion: Events create a wealth of content prime for social sharing.