Andre Chandra
Andre Chandra is the Founder and CEO of Propelo Media, an omnichannel direct marketing company that helps clients with lead generation, customer retention and brand building. We owe our business success on our set of Core Values, and they are: 1) Partner, Not Just Vendor, 2) One-stop-shop, 3) Never Shortsighted, and 4) Delight Our Clients. On a personal level, here are where his loyalties lie: a Cal Bear (Class of '00), a Washington Husky ('97), and a passionate Oakland Raiders/Golden State Warriors fan. He can be spotted holding his: wife, two kids, or an acoustic guitar — in that order.
4 Tips for Targeted Customer Acquisition Marketing
Performance Marketing
Customer acquisition is the most expensive part of marketing, but no company can afford to abandon marketing for new customers. Acquisition marketing is essential, but brands must find a way [...]
3 Marketing Tactics for Credit Unions to Win Over Millennials
Performance Marketing
Credit unions offer a better deal for Millennials than any other financial institution, but to win them over, your marketing must embody and convey those advantages.
Optichannel Marketing Campaigns Get an Additional Boost With Direct Mail
Performance Marketing
Not every brand has a big brand's marketing resources. Here's are two case studies in how optichannel marketing is being used at a more reasonable level of investment by real, [...]
Great Customer Experience Starts With Your Marketing
Performance Marketing
How your brand engages prospects sets the tone for the entire customer relationship. Here are three things your marketing must do to show prospects that you understand how to treat [...]
Taking Omnichannel Marketing Outbound in 2020!
Performance Marketing
While a strong omnichannel customer experience is important, it's equally important to incorporate omnichannel marketing into your lead generation strategy. Content optimization, customer modeling, and profiling through a strategic optichannel [...]
The Secrets Behind 3 Great Optichannel Experiences
Performance Marketing
How can any business build a positive brand relationship with its consumers? The only way to do that in 2020 is to create awesome optichannel customer experiences. People don’t remember [...]