Alex Brown

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The Modern Printer’s Evolution

Publishing

While putting ink on paper remains their primary business, most printers are ready to expand—or have already expanded—the definition of their services.

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How to Evaluate 
Distribution Savings

Publishing

If you're in the midst of negotiating a printing contract, you've already noticed that printers increasingly distinguish themselves by their distribution offerings, not their printing technologies. Because most printing plants [...]

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Paper Outlook—Will Prices Continue to Drop?

General

The record-breaking decline in paper consumption has brought prices down with it. In the short term, we can all enjoy the price plunge. But two big questions loom.

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13 Ways to Fight the Ad Downturn

Publishing

With ad pages projected to decline in 2009, publishers are looking for every possible advantage to draw advertisers to printed magazines. Sure, the stampede continues toward screens and away from [...]

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7 Tips for Analyzing Printing Prices

Publishing

When comparing printing bids, it’s not enough to find out which price is lowest. Because your specifications will vary from issue to issue and because the price of raw materials [...]

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Facing Today’s Manufacturing Woes

General

You are not alone. Publishers are being buffeted by cost increases on all fronts, and while there are no magic wands to wave, we can gather round to share our [...]

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Master Manufacturer: The Death of an Editor?

General

There have been a lot of funerals for printed magazines lately, but I keep waiting for a eulogy that describes what exactly is being buried. There are three elements that [...]

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Weathering a Stormy Paper Market Forecast

Publishing

There’s no sugarcoating it: The paper market is bleak for buyers. The problems lie in both price and availability, and the forecast for 2008 has almost no bright spots. So, [...]

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Budget Forecasting Secrets

Publishing

One of the joys of Excel is that there are so many ways to skin your calculation cat. You can assemble a budget in any way you like because the [...]

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Symbiosis or ‘Death Spiral’?

Publishing

Printers often demonstrate a genuine interest in the financial well-being of publishers. They prove this every time they hold or cut prices when a postal or paper increase threatens their [...]