Xanthe Wells How to Stop Your Best Creatives From Leaving You Recently I almost lost a superstar creative to another agency, and it really taught me something. How to Win a Clio Award I was recently asked to be jury member of the Clio Awards. The Clios? An advertising award that my mother has actually heard of! But wait, it gets better. The judging was going to take place in beautiful and exotic Malta. Whoo-hoo a boondoggle, for sure.